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Your Ads Agency from Hanover

Ads Support and Optimization Germany

Ads Support and Optimization

One of our agency´s core competences is

supporting and optimising large and medium sized Google Ads accounts. You only reach optimal results with Google Ads by continual optimisation.

Using web analysis as a basis we always try to use the click budget at our disposal as efficiently as possible. Thus you benefit from the experience we have gained from supporting a click budget of several million euros a year.

Ardeshir_Teymouri_Portrait

Ardeshir Teymouri

Head of PPC-Marketing

E-Mail: at@casusbene.com
Telephone: +49 (0) 511 340 563 23

Ardeshir_Teymouri_Portrait

Ardeshir Teymouri

Head of PPC-Marketing

E-Mail: at@casusbene.com
Telephone: +49 (0) 511 340 563 23

Ads Support and Optimization

ONE OF OUR AGENCY´S CORE COMPETENCES IS

supporting and optimising large and medium sized Google Ads accounts. You only reach optimal results with Google Ads by continual optimisation.

Using web analysis as a basis we always try to use the click budget at our disposal as efficiently as possible. Thus you benefit from the experience we have gained from supporting a click budget of several million euros a year.

Scope of services Ads Support

The aim of our service is to achieve optimal benefits from the click budget available. The account and the campaigns are constantly optimised with regard to the conversion rate and the costs per conversion and other indicators.

Our support includes the following, depending on requirements:

Producing new campaigns and ad groups
Setting up new Google Ads features
Monitoring campaigns
Optimising campaign settings
Optimising the keyword pool
Optimising the keyword bids
Optimising the conversion costs, conversion rate and the number of conversions
Carrying out A/B tests within the framework of conversion optimising
Analysing data
Instructions for optimising the landing page
Monthly reporting via Google Ads

of companies state that PPC plays an important role in the success of their business

The campaign structure – The basis for success

When structuring campaigns and ad groups we adapt to what you supply and to the demands of the search engine users. Where necessary we pay great attention to the smallest details and draw up individual campaigns
and ad groups to suit the users’ purposes.

The granular campaign structure together with targeted adverts and exactly chosen keywords result in very low scattering losses and high click through rates (CTR). At the same time the granular campaign structure leads to optimal budget allocation.

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casusbene.com_adwords-beratung-verbesserung-ctr-nachher

Ads Optimisation – The way to profitable campaigns

Principle our objective is to achieve optimal benefits for our client as far as possible with the budget available. For this reason our services are charged according to our expenses and not as a percentage of the click budget.

The account and the campaigns are constantly optimised with regard to the number of conversions, the conversion rate and the costs per conversion.

The ratio of costs per conversation and conversation before optimization 
The ratio of costs per conversation and conversation before optimization 
 The ratio of costs per conversation and conversation after optimization 
 The ratio of costs per conversation and conversation after optimization 

Full Transparency and Control

In order to guarantee full transparency you have full access to the account at all times. Furthermore, at predetermined intervals, you receive reports on the development of individually defined indicators. These indicators can be costs per conversion, the number of conversions, turnover or other quantifiable data. This way you always retain an overview of the success of an advertising channel.

Remuneration Ads Support

The costs for Ads support are calculated according to the effort

required for support and optimisation. To do this we assess the account and determine the number of hours required per month.

If you do not have an Ads account or any current campaign you may incur some extra one-off charges, for example for setting up a new account, for necessary keyword research as well as for structuring campaigns.